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Canada.ca Content Style Guide

These are the rules to create web content that can be easily found, understood and used. They are based on writing principles and techniques that help make web content clear and adapted to the needs of all people. Use the style guide with the Canada.ca Content and Information Specification when you're designing and organizing web content.

Full Guide (all sections)

Canada.ca Content Style Guide sections

Introduction

Purpose, use, summary of changes, and related policies, standards and procedures

1.0 Writing principles

Rules that reflect how people read and use web content

2.0 Plain language

Write in plain language

3.0 Tone

Write with the proper tone

4.0 Style

Keep style and punctuation simple

5.0 Content structure

Structure and layouts to help people find what they need

6.0 Images and videos

Present images and videos strategically and effectively

7.0 Links

Use links and anchors strategically and effectively

Web content makeovers

Two case studies - examples of plain language and complex table improvements

Resources

Sources used to create the Content Style Guide

Formats

Avaialable in open source formats - HTML, PDF, and EPUB

Page details

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